Into the Future with Julius Bär

Commercial / Brand

Julius Bär – Future Cities Zürich

This commercial for Julius Bär was shot in London, in front of a huge green screen.

As Director of Photography (DoP), Urs Rüegg flew to London, with Westpoint Films RED Epic Helium in the luggage, for a couple of days to film 3 commercials for Julius Bär.

Westpoint Films was hired by the guys of Saddington Baynes and worked together with Director Nigel Crane.

Bank Julius Baer & Co. AG belongs to the Swiss banking group Julius Baer Group AG, a private bank from Zurich. With assets under management of CHF 382 billion at the end of 2018, the company is one of the largest European asset managers.

They aired this commercial in Switzerland before and during the Formula E (E-Prix) which took place in Zürich in 2018.




Saddington Baynes


RED Epic-W Helium
Angineux Zoom lenses